CRISIS COMMUNICATIONS
Communication cannot repair inaction. It must be part of the real solution.
Crisis communications must be based on verified facts and real steps the organization is taking.
When This Solution Makes Sense
- communication is not aligned
- the public expects a response
- management needs spokesperson preparation
What We Do
- fact verification
- holding statement
- Q&A
- key messages
- monitoring
The Role We Can Take
- communication coordinator
- spokesperson adviser
- crisis adviser
Typical Cooperation Flow
Assessment
We establish the initial picture and verify whether our engagement fits.
Role Definition
We define scope, mandate, responsibilities and expected outputs.
Execution
We involve the Perfect Knowledge team and relevant specialists as needed.
Control and Handover
We review progress, document the process and prepare handover.
Possible Outputs
- communication plan
- Q&A
- internal communication
- stakeholder messages
What This Solution Is Not
- not hiding the issue
- not manipulating the public
- not replacing remedial action
Related Situations
Related Solutions
Public communication must be managed with the same precision as the situation itself.
We manage the client's communication with media and protect their position in the public space.
Open solutionInstitutional decisions cannot be controlled. Preparedness, communication and conduct can.
We help clients navigate relationships with institutions, regulators and the public sector.
Open solutionCrisis management begins when standard management is no longer enough.
We stabilize situations where normal management stops functioning.
Open solutionPerfect Knowledge
Not sure which solution matches your situation?
You do not need to choose a service before first contact. Briefly describe the problem and we will define the scope that makes sense.